Find your best customers—and everyone like them.
Connect your customer sources, describe who you want in plain English, build the audience, and sync to Meta, Google, and TikTok — e-commerce, services, B2B, and more.
Full transparency and control over how audiences are built from your own first-party data—no data science team required.
From $99.99/mo · Stripe checkout · Cancel anytime
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Connects with the stack you already run
Not on these tools? Push any first-party data via CSV or API — native Snowflake, BigQuery, and Databricks connectors are on the roadmap.
Dashboard or agent — same engine.
Most teams start in the browser: connect sources, describe a segment, push to ad platforms. Engineering and automation teams drive the identical workflow from Cursor or Claude over MCP. No agent required to get value.
Use the workspace
Built for media buyers, lifecycle marketers, and agencies who live in Ads Manager — not an IDE.
- Connect sources
Connect commerce, CRM, and ad platforms in Connections — or upload a CSV fallback under Sources.
- Describe a segment
Plain-language queries on Audiences — preview match size before you save.
- Build & activate
Save named audiences and sync to Meta, Google, and TikTok — or export hashed CSV when you need a manual path.
Drive it from your agent
Same connectors, audiences, and sync — callable as real MCP tools when you want full automation.
- Bring in brand context
Pull in product pages and brand docs, then ask questions over them in plain language.
- Ground the plan
Generate a media plan — creatives and channel mix grounded in your own copy.
- Run the full loop
Score customers, build audiences, and sync to ad platforms over MCP — zero context switching.
Starter includes the dashboard and CSV fallback. Pro adds MCP in Cursor and Claude. Growth adds unlimited connectors and direct platform sync.
Built for brands that own their customer data.
E-commerce / DTC
Connect your store and email platform, build lookalikes and suppressions in plain English, then sync to Meta and TikTok.
Marketplace / social commerce
TikTok Shop and multi-channel sellers — unify buyers and push audiences to the ad platforms you already run.
Local & field services
CRM, bookings, and payments as your customer source — win-back and high-value client segments without a data science hire.
B2B sales-led
Pipeline-driven sales and ABM — explainable segments from CRM data for stakeholders and paid media teams.
B2B SaaS / product-led
Trials, subscriptions, and product usage — build expansion and conversion audiences from product-led growth data.
Memberships & wellness
Gyms, salons, education, and recurring memberships — renewal, upsell, and lapsed-member segments in plain English.
Connect, score, build, activate.
The same four steps whether you use the dashboard or an MCP agent.
Connect
Connect your commerce platform, CRM, or data source — OAuth where the platform supports it, secure keys elsewhere. Your customer data stays in your control; identifiers are hashed, never sold.
Score
Describe who you want in plain language — VectAd finds customers who match your best buyers, with control over precision and reach.
Build
Save named audiences in your workspace, ready to export or sync.
Activate
Sync audiences to Meta, Google, and TikTok via connector OAuth. Hashed CSV export (Meta & Google) is available as a fallback when you need a manual handoff.
Your sources
- Commerce · Shopify & similar
- Lifecycle · Braze, HubSpot & CRM
- Ad platforms · Meta, Google, TikTok
- Brand context · product pages & guidelines
Who to reach
Describe your ideal customer in plain language. VectAd finds the people in your data who genuinely match — with full transparency over how each audience is defined.
Privacy-safe lists
Each segment becomes a named audience of hashed identifiers ready for ad platforms. Raw customer data stays under your control.
Export & sync
Push audiences to Meta, Google, and TikTok when your ad apps are approved — or export a hashed CSV when you need a manual handoff.
The loop: refresh your sources, refine segments, and push updated audiences — in the dashboard or from your AI tools when you're ready.
Content shapes the plan. Customer data defines the list.
Teams on Pro or Growth can point an agent at product pages and brand docs, ground a campaign in your copy, then score synced buyers and push the audience — one automated loop in the Setup Assistant or via MCP. Not required for the dashboard path above.
Built for growth teams. AI-native underneath.
The layer before your ad platforms
VectAd sits between your first-party data and Meta, Google, and TikTok. You decide exactly who to target — before the platform's algorithm starts spending your budget on its own guesses.
AI-native by design
Every customer becomes a vector and every segment a plain-language similarity search — built on the latest embedding models. Model-agnostic underneath, so your targeting keeps improving as the frontier moves.
You own the signal
No black-box CDP and no lock-in. Every audience is built transparently from your own data, identifiers leave only as SHA-256 hashes, and you can export anytime.
Dashboard-first, agent-ready
Run the whole workflow in the browser — built for media buyers and lifecycle teams who never touch an IDE — or drive the identical tools from Cursor and Claude over MCP when you want automation.
Already have a data lake? Put VectAd on top.
VectAd is the vector layer between your first-party data and the ad platforms — it works with the warehouse and CDP you already run, instead of replacing them.
Sits on top, not in the way
VectAd is the vector layer over the lake, warehouse, or CDP you already run — not a rip-and-replace. Your system of record stays exactly where it is.
Push from your own pipeline
Send first-party rows via CSV or the API and MCP tools — straight from dbt, Airflow, or a warehouse export. Map any columns to traits; up to 50,000 rows per batch.
Only hashes leave your workspace
Identifiers are SHA-256 hashed and traits are embedded inside your workspace. Raw PII never leaves, and you can export anytime.
Connect via CSV or API today. Native warehouse connectors are on the roadmap.
Your workflow, your surface.
Start in the browser. Add MCP when your team wants automation.
In the dashboard
Sign in, connect your stack, describe a segment on Audiences, and activate — no API key, no MCP setup. The path most teams use every day.
Platform sync
Push audiences to Meta, Google, and TikTok via connector OAuth on Growth and Scale. Hashed CSV export stays available as a fallback.
From your agent
Optional AI agent integration on Pro and above — per-user API keys, same connectors and audiences your dashboard already uses.
From $99.99/mo. Scale when you sync.
Starter from $99.99/mo. Upgrade to Growth for team seats and direct platform sync.
Starter
Solo operator — one source, three audiences.
- 1 connected source
- Up to 3 audiences
- Hashed export (Meta & Google)
Growth
Teams + direct platform sync.
- Unlimited sources & audiences
- 5 team seats
- Direct sync to Meta, Google & TikTok
Questions, answered.
Do I need an agent or any code to use VectAd?
No. Most teams work entirely in the browser: connect a source, describe a segment in plain English, build the audience, and sync to Meta, Google, or TikTok. MCP and AI-agent automation are optional on Pro ($249/mo) and above.
Do I need a data science team?
No. VectAd does the embedding, scoring, and hashing for you. You describe who you want in plain language and control precision versus reach with a simple dial.
Is my customer data kept private?
Yes. Your data stays in your own workspace, and audiences sync or export as SHA-256 hashes — raw PII never leaves your control and is never sold.
Which sources and ad platforms can I connect?
Commerce and lifecycle sources like Shopify, WooCommerce, HubSpot, Klaviyo, and Braze, plus activation to Meta, Google, and TikTok. CSV upload is always available as a fallback when a connector isn't live yet.
What if my segment is too small to run as an ad?
Ad platforms need roughly 1,000 matched members before they'll deliver a custom audience. VectAd warns you when a segment is too small and helps you widen it without losing the intent of the segment.
How is this different from platform lookalikes?
Instead of handing a platform your budget and letting its algorithm decide, you build audiences from your own first-party data with full transparency over how each one is defined — then activate anywhere. No black-box CDP, no lock-in.
Questions or enterprise needs?
Tell us about your stack and activation channels — we'll help you get started in the dashboard, wire connectors, or roll out MCP for your team.